In The Country Magazine
In The Country

Being your own boss

It’s official, I have been my own boss for over a year now. That means I have been running a business solo for over 365 days!

My life has completely transformed since starting my business and I hope it will continue to do so.

At 22, I often find myself thinking, ‘who thought it would be a good idea to let me run a business?‘ and I am not too sure there is an answer to that one.

By nature, I am quite a stubborn person.

I am also rather impulsive and so when I set my sights on starting a magazine, there wasn’t much that would change my mind.

I said from the very beginning that I would give it a go and see what happens… that’s all anyone can do, right? Well, I set out on this mission not knowing much at all about publishing or about running a business. I had to learn on the job. I can honestly say that I have literally learnt something new each and every day this past year.

I remember leaving my previous employer with all the determination and passion that one person could physically muster but also with very little knowledge of how I was going to make my vision a reality. Up until that point, I hadn’t made a start on the pages and so I didn’t have a clue how to even do that. My initial go-to was Microsoft Word but very soon after playing around with layouts on there, I realised it just wasn’t going to cut it.  So, as many of us do nowadays, I turned to Google for some advice. ‘How do you make a magazine?’ I remember typing into the search engine. Dozens of possible solutions came up and then I found myself doing something which I had never done before. I made myself a cup of tea, made myself comfortable with my Tablet secured on the arm of the sofa and began watching YouTube videos. Tutorials actually, all about how to make a magazine.

It truly is incredible what you can learn by watching these videos. Even now, if I am stuck on something, I will turn to YouTube for guidance.

Starting a business at a young age can have it’s ups and downs but I suppose it is up to us how we react upon them. I think the most frustrating thing that I have experienced over this past year is when people don’t take you and your business seriously or don’t give you a chance because they ‘haven’t heard of you.’ 

However, slowly but surely those people who perhaps weren’t interested in the beginning are approaching us now because they have seen the incredible response to the magazine and have watched it grow over the past year.

I hope that I will be able to use my entrepreneurial experiences of building a business to help others who seek advice or guidance on going solo. I will be putting together a blog post on; The Age Of New Media which is something I believe strongly in and often find myself discussing with other bloggers and small businesses at events I attend up and down the country. It’s a super interesting concept so be sure to check it out, I will let you know when it’s online.

I don’t know about any of you but I often have a million different ideas whirling around in my head and it is hard at the best of times to pin point any one of them. As the business grows the over all vision for the brand becomes clearer and the path seems a little less hostile but we are a long way off achieving the end goal yet. To try and keep focused on the magazine and the upcoming issue I find myself writing down each individual idea, big or small into a notebook, I try and look at this as my own little idea deposit box. This way, they’re out of my head but stored away safely ready for a time when I can act on them.

Carrie Green, founder of the Female Entrepreneurs Association is proving to be a huge inspiration for me at the moment. I think it is important to admit to yourself sometimes that you’re struggling. Struggling is ok, especially when you’re a one man band. It’s how you choose to pick yourself back up that is important because it will shape the future of your business.

Until next time…

Lots of love,

Hollie-Ella Xx

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