In The Country Magazine
holland cooper khaki shorts summer style
Fashion In The Country

Khaki is the new black

It’s time, make room in your wardrobe for khaki this spring. There is something about black garments when it comes to fashion that up until now has been unrivalled by any other. Black pieces are subtle style saviours yet make statements in the same breath, they’re flattering, versatile and easy to style. That is, until the rise of khaki.

Those of us who shoot and embrace the ‘country’ style will be familiar with the green hues of tweeds and shooting attire and so the statement that ‘khaki is the new black‘ may not be news to you, but trust us, khaki is on trend this season. It is timeless, understated and flattering.

For many, neutrals are a go-to. Bold prints, colours and statement designs just aren’t ‘you’ and so when it comes to styling and fashion, black has always been your fail safe go-to option, am I right? Well, similar to the majority of black pieces, the joy of khaki is that is goes with pretty much any other colour you can think of, making outfit decisions much less of a headache, which lets be honest we would all appreciate right now.

Post lockdown styling;

Coming out of lockdown and learning to mix with people again socially and in public, our ability to dress ourselves has properly dwindled slightly… but Holland Cooper have got us covered!

We wanted to speak with founder, Jade Holland Cooper about the inspiration behind Holland Cooper’s must-have new khaki Spring/Summer collection. Here’s what she had to say:

When designing the Spring/Summer collection I wanted the colour palette to mirror the chic safari trend and the military shirts paired with our new safari shorts is the ultimate summer two piece. I really wanted to design a shirt for the everyday. Made from a soft and luxurious cupro blend, the shirts are lightweight and have an easy to wear relaxed fit. All of the new pieces are beautifully detailed with our signature Holland Cooper gold hardware.

We asked how Jade would style the new Relaxed Fit Military Shirt:

Well known to regularly wear her own products, Jade explained, “I have been styling the shirt with our new flared jeans, an exciting new addition to our denim collection, that I was so pleased to share. For accessories, our tan suede belt and a classic pair of heels, for the perfect go-to spring look.”

Often sharing sneak peaks at new products yet to be launched on her Instagram, from her luxurious sanctuary in the heart of the Cotswolds, Jade’s Instagram account is certainly one to follow for those interested in timeless chic style.

Shop the style:

You can shop the full Holland Cooper collection at www.hollandcooper.com

Until next time…
Lots of love, stay safe,


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